Molnlycke – Italy
Event type – Corporate Brand Launch
Client – Molnlycke Healthcare
Topline Brief – To launch the brand, Molnlycke Healthcare, to senior members of a number of international healthcare businesses that were to join to become Molnlycke Healthcare. The aim was for senior teams to meet, investors to network, and for delegates to review the strategy and brand identity.
Number of delegates – 550
Solution – We created a stunning brand launch at a beautiful lakeside location on Lake Maggiore, Italy as an easily accessible location for all attendees. We programmed and created two days of focused briefings, fun team-builds, evening gala dinners, entertainment and networking opportunities.